HYATT HEADQUARTERS - CHICAGO, IL
Hyatt Hotels
My role at Hyatt as a content creator, digital designer and animator, was to re-conceptualize the social media approach, from ideation to execution. Sometimes I was responsible for coming up with new social media campaigns, sometimes I was responsible for animating, video editing and designing fresh content out of old, tired photos.
MY ROLE:
Animation of still photography
Navigate Hyatt sub-brand target markets & ideate appropriate content
Create / design ever-green filters and content for Instagram
Unbound Collection by Hyatt
#TellYourTale
Unbound by Hyatt is a collection of unique hotels around the world that don’t rely on the Hyatt name or brand for their charm. With such a unique past & existence, I wanted to highlight what makes each of them special. These were stories & reels posted on the Unbound Collection by Hyatt Instagram.
These were created using still photography from each hotel (and the magic of After Effects)